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Working With Buyers in the Age of Information

Have you ever used your smart phone to settle an argument? To find out that little fact nugget that you’re blanking on at the moment? To look up what the name of that actor was is that movie? We all know that in the digital age, everyone seems to have answers to everything at their fingertips. This is especially evident in the Real Estate industry where there are multiple apps and websites that are free to any user that knows how to navigate a smart phone, tablet, or the internet. Back in the days where the Multiple Listing Service put out bound paper books, the only people with access to these books were agents. Now, we have the same information that everyone else does (but we get it sooner and it’s more accurate).

Third party websites such as Zillow and Trulia and Realtor.com get property information from a multitude of sources including Public Records. My husband and I bought a home in October of 2012 and the public record town website still does not have us listed as the homeowner. It’s March. Public Record is a little behind. This is why you still need a Realtor. *wink*

Buyers call us up with a tremendous amount of knowledge. They know what they want (for example, a 3 bedroom house is a nice neighborhood with a flat back yard and a pool. And, oh! We need it for under $250,000) and chances are they’ve already searched the internet and done research on their town(s) of interest. Buyers may have been watching a house in their neighborhood waiting for the price to drop or for the perfect moment to make an offer. Often, buyers call us with a list of homes they want to see and don’t even give us a chance to show them others that we think they might be interested in based on their criteria. I was this buyer. I drove our agent crazy (and she reminds me of that daily!) with email after email saying things like, “Drove by this one today! There’s a sign! Can we go see it?” or, “Did you know this just came on? I saw it on Zillow.” (Yes, she knew. And she knew a week ago.).

Buyers are educated and hold their cards close to the vest. Realtors may need to have carefully worded discussions about how we’re on their side. We are a team. And we took an oath to put the needs of our clients ahead of our own needs. My clients are important to me. I don’t have set hours. I work nights and weekends. You can email me any time. I make sure my clients are getting the best possible service and when we part ways after a successful closing, I want you to have had a positive experience, remember me in a positive light, and tell everyone you know that your home-buying experience was stress free and easy. I want you to think me when it comes to real estate services and if you can’t do that, then I’m not doing my job correctly.

If you’re thinking about buying, now is the time to do it. We believe the market is heading back up. The low of the low has arrived. If you want to take advantage of the low market, start your search today. And if you don’t believe me, here’s a link to an article on that thing called the internet that tells you so.

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Allyson Kane is a certified professional Realtor(R) licensed in the State of Connecticut. Having lived in the area for nearly 20-years, Allyson brings hometown knowledge together with her corporate marketing background and passion for the real estate industry to provide her clients with the best professional service in northern Fairfield and southern Litchfield counties. If you’re in the market for a new home and are ready to take the next step in your search, contact Allyson today. 

The 5 Best Things About Buyers

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Candlewood Lake Marina

I tend to consider myself more of a listing agent than a buying agent. The reason    for this is merely comfort level. I like to talk about what I know. When I list a house for sale, I ask many questions about it and that gives me nearly as much knowledge as the homeowner. I do this to effectively market the property in different channels, to talk about it to other agents, and to answer any questions that a potential buyer may have.

If I’m contacted by a buyer, the chance of them actually asking about my listing is less than 5%. Typically the buyers I work with were referred to me by a friend or previous client, or have seen a house online that peaks their interest and my name happened to come up in a quick search.

Working with buyers is always exciting. It’s a roller coaster ride and we strap into the front car together. Buyers know what they want, they’ve done all their research, and most of the time, the phone call is really just because I’m the one that can open the door to let them in. It’s when we cross the threshold that the fun begins.

Here are my Top 5 Favorite Things About Buyers:

1) They are EXCITED!  Buyers are really excited about what comes next. They talk about their futures, their dreams, their plans. And as their agent, I get to be part of that! I love hearing about how many kids they’re planning to have or how the back-yard would be perfect for summer BBQ’s. I love talking with them about small changes they can make to the home to make it their own. All of these conversations are had with smiles and excitement! I always leave our appointments upbeat.

2) They trust you! After the first couple of meetings, if I’ve done my job right, the buyers know that I’m competent about the local area and the housing market and that I have a firm grasp on what they want and don’t want. It gives me a chance to do some searching and present them with a few properties they might not have seen when they initially did their own searches. I love when they trust me enough to go to a house that I think they might like even when they didn’t pick it themselves.

3) I get to brag. I absolutely LOVE telling relocation clients about the fabulousness of our little corner of Connecticut. I have lived here almost my entire life – over 30-years. I know the area well. I know the ins and outs of each town. I know about the lake, the shopping, the restaurants, the best dry cleaners, and to avoid Federal Road on a Sunday afternoon. I’m able to really give buyers a true-to-life tour of the area.

4) They’re grateful. Buying a home is the biggest investment of your life. It’s a big deal. A really. Big. Deal. And when it all comes together, buyers are THRILLED. It’s a wonderful feeling to be the one holding the checkered flag at the finish line.

5) They become friends. Homebuying is a process. At the very least, it’ll take on average 45-days–and that’s only if you get an accepted offer on one of the first houses you see*! Over that length of time, I talk to my buyers a couple times a day and we hang out just about every weekend (and sometimes during the week) to look at properties. In today’s digital age, I’m always available via text or email or even the old ancient phone call. The interaction is heavy and relationships form quickly. It might be my favorite thing about buyers–the fact that they become lifelong friends.

If you know someone that’s looking to buy or sell a home in Connecticut, contact me today! I can, and would be honored, to help.

*Exceptions include cash deals, contingency waivers, etc.

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Allyson Kane is a certified professional Realtor(R) aligned with William Pitt Sotheby’s International Realty and is licensed in the State of Connecticut. Having lived in the area for nearly 30-years, Allyson brings hometown knowledge together with her corporate marketing background and passion for the real estate industry to provide her clients with the best professional service in northern Fairfield and southern Litchfield counties.